Cookie Policy
Last Updated: 4th October 2024
Mountain Canvas ("we", "us", "our") uses cookies and similar technologies to provide a better experience on our website, improve website performance, and analyze how users interact with our site. This Cookie Policy explains what cookies are, how we use them, and how you can control their usage.
1. What are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function efficiently, provide important information to site owners, and improve user experience by remembering preferences and tracking online activities. Cookies may be either session cookies, which are deleted when you close your browser, or persistent cookies, which remain on your device for a set period.
2. Types of Cookies We Use
2.1 Essential Cookies
We use localStorage to store non-personal information such as items added to your shopping cart. This information helps us enhance your shopping experience by ensuring that the contents of your cart are remembered between sessions. No personal data is stored in localStorage, and this data is not shared with third parties.
2.2 Analytics Cookies
We use analytics cookies to understand how visitors interact with our website, helping us improve user experience and performance. These cookies collect aggregated, anonymous data about site traffic and behavior.
We use Google Analytics to collect information about user activities on our site. This information helps us analyze site traffic, user behavior, and improve overall site functionality. Google may use cookies to track user interactions on our site.
Example: Cookies placed by Google Analytics to track user sessions, pages viewed, and interaction on the site.
For more information on Google Analytics, please refer to Google's Privacy Policy.
2.3 Advertising and Marketing Cookies
These cookies help us provide personalized advertisements based on users' interests and browsing behavior. We use third-party services like the Meta Pixel and Pinterest Pixel to track your activity across our website and deliver relevant ads on platforms such as Facebook, Instagram, and Pinterest.
The Meta and Pinterest tracking pixels allow us to track actions you take on our website, such as viewing content, adding items to your cart, or making a purchase. Meta and Pinterest may combine this information with data from other websites and apps to build a more complete profile of your online activity and deliver you more relevant ads.
Additionally, we use the Meta Conversions API and Pinterest Conversions API, and may send specific user data (such as purchase actions, first name, last name, city, state, postcode, and country) to Meta and Pinterest for advertising and optimization purposes. These platforms may use this data to improve ad targeting and performance.
For more details on how Meta and Pinterest use data, please refer to their respective privacy policies.
3. Cookies We Use and Their Duration
Cookie Name | Purpose | Duration |
---|---|---|
_ga | Google Analytics tracking | 2 years |
_gid | Google Analytics session tracking | 24 hours |
_fbp | Meta Pixel tracking | 3 months |
_fbc | Meta Conversions API tracking | 3 months |
_pin_unauth | Pinterest Pixel tracking | 1 year |
_pinterest_ct | Pinterest Conversions API tracking | 1 year |
_epik | Pinterest Conversions API tracking | 90 days |
4. Third-Party Cookies
We may allow third-party service providers, such as Google, Meta and Pinterest, to place cookies on your device through our website for analytics and advertising purposes. These third parties may combine the information collected from our website with data they gather from other sources. We do not control these third-party cookies, and their use is governed by their own privacy policies.
5. How You Can Control Cookies
You have the right to accept or reject cookies. You can manage your cookie preferences through the settings of your browser. If you choose to disable cookies, some features of our site may not work as intended.
- Browser Settings: You can set your browser to block or alert you about cookies, or to delete cookies when you close the browser. Please refer to your browser's help guide for more information on managing cookies.
- Opting Out of Third-Party Tracking:
- You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
- You can manage your preferences for Meta advertising by visiting Facebookâs Ad Preferences.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Please revisit this policy regularly to stay informed about our use of cookies and related technologies.
7. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us at:
Email: sales@mountaincanvas.ca